Expanding Channels to Meet Increasing Demand

Kyowon Tour's 'Yeohaengiji' announced on the 8th that it will introduce overseas golf travel products through a business partnership with SmartScore, a golf-specialized platform.


Travel Easy Saipan Golf Package <br>Photo by Kyowon Tour

Travel Easy Saipan Golf Package
Photo by Kyowon Tour

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SmartScore is the largest golf platform in Korea, with over 3.1 million members. Yeohaengiji plans to conduct golf travel product promotions and events together with SmartScore. It will also strengthen its Saipan product lineup for customers planning winter season golf trips in cooperation with the Mariana Tourism Authority.



The number of golf package bookings through Yeohaengiji in the first half of this year increased by 1330% compared to the same period last year. A Yeohaengiji official stated, "As demand for overseas golf travel has been steadily increasing since last year, we are focusing on strengthening product competitiveness and expanding channels," adding, "We will continue to introduce differentiated golf travel products unique to Yeohaengiji to domestic golfers."


This content was produced with the assistance of AI translation services.

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