Hanyang Sujain Wins 'Excellent Design Product Selection' for 2 Consecutive Years, Achieving 4 Crowns

Hanyang announced on the 7th that it has achieved the 'Excellent Design (GD) Product Selection' Grand Slam for the second consecutive year.

Four Hanyang entries selected as Excellent Designs in the '2023 Good Design (GD) Product Selection'. / Photo by Hanyang

The Excellent Design Product Selection, hosted by the Ministry of Trade, Industry and Energy and organized by the Korea Institute of Design Promotion, is a prestigious design competition that has been held since 1985. It evaluates aesthetics, originality, usability, and awards the government-certified GD (Good Design) symbol to products with outstanding design.

This time, Hanyang produced three selected works in the environmental design category, including the facade design of 'Cheongnyangni Station Hanyang Sujain Graciel' and the landscaping of 'Suncheon Hanyang Sujain DSTIGE.' In the living design category, the interior of the elevator in Cheongnyangni Station Hanyang Sujain Graciel was selected. As a result, four items were chosen as excellent designs this year, following last year.

The facade design of Cheongnyangni Station Hanyang Sujain Graciel, developed on a scale of four buildings up to 59 floors, vertically transforms the existing horizontal urban context and applies a specialized design featuring a repeated Weaved Pattern. It is characterized by the continuous changes in shadows and colors projected on the facade depending on the viewing distance, direction, and the passage of time.

Hanyang explained that the rooftop garden on the 4th floor of this complex received high praise for its differentiated design that allows residents to feel nature within the city. The elevator interior harmonizes low-chroma brown colors, double-line ceiling lighting, and vertical patterns made of metal materials.

The landscaping of Suncheon Hanyang Sujain DSTIGE, created with the concept of 'Samsan Scenery,' brings the forest landscape of Samsan behind the complex into the site. At the center of the complex, there is a rock garden and a scenic pond, and a walking trail of about 1.4 km was also created where residents can enjoy a leisurely stroll while overlooking Samsan Park.

A Hanyang official said, "Through the renewal of the Sujain brand in 2021, Hanyang newly established brand values of Technology (Smart), Environment (Eco), and People, reflecting these in the design to present differentiated products unique to Sujain. We will continue to develop products that harmonize aesthetics, practicality, and technology to enhance customer satisfaction and strengthen Sujain's brand competitiveness."

This content was produced with the assistance of AI translation services.