CJ CheilJedang Launches Chuseok Gift Sets...Cooperates with SMEs through 'Jeil Myeongin'
Introducing Over 100 Varieties from Spam to Win-Win and Wellness Trends
CJ CheilJedang announced on the 6th that it will launch over 100 gift sets in line with trends such as win-win cooperation and wellness for Chuseok.
To promote win-win cooperation with small and medium-sized enterprises, CJ CheilJedang introduced the brand ‘Jeil Myeongin’ this year, showcasing products from Korea’s food masters. Production is handled by SMEs, while CJ CheilJedang is responsible for product concept planning, design, and distribution. The products introduced this time include four types: ▲ Master Choi Soon-hee’s ‘Jeil Myeongin Yecheon Sesame Oil’ ▲ Master Im Hwa-ja’s ‘Jeil Myeongin Korean Beef Jerky’ ▲ Master Yoo Young-gun’s ‘Jeil Myeongin Jocheong Hangwa No.1 and No.2’.
The steady seller for holidays, the ‘Spam Gift Set,’ also increased its quantity this year. The ‘Spam Complex No.1’ and ‘Spam Complex No.5,’ composed of canola oil and Spam, are expected to attract attention this year due to their practical composition. Premium sets such as ‘The Best Choice Premium’ and ‘Black Label’ are also anticipated to receive positive responses. Affordable products priced around 10,000 won, such as the ‘Simple Cooking Set No.1,’ which focuses on cooking ingredients like Baeksul soybean oil, cooking oligosaccharide, and apple vinegar, and ‘Bibigo Native Seaweed No.5,’ are also introduced. In particular, the seaweed set and oil set have been newly renewed with sophisticated and luxurious package designs, further enhancing the completeness of the gift sets.
Hot Picks Today
About 100 Trillion Won at Stake... "Samsung Strike Is an Unprecedented Opportunity" as Prices Surge 20% [Taiwan Chip Column]
- "Heading for 2 Million Won": The Company the Securities Industry Says Not to Doubt [Weekend Money]
- "Envious of Korean Daily Life"...Foreign Tourists Line Up in Central Myeongdong from Early Morning [Reportage]
- "Anyone Who Visited the Room Salon, Come Forward"… Gangnam Police Station Launches Full Staff Investigation After New Scandal
- Did Samsung and SK hynix Rise Too Much?... Foreign Assets Grow Despite Selling [Weekend Money]
Health gift sets reflecting the wellness trend, such as ‘Hanppuri Heuksamjin Deer Antler Stick’ and ‘Pomegranate Collagen Jelly,’ were also newly launched. The Hanppuri Heuksamjin Deer Antler Stick contains ‘Gujeung Gupo (steamed and dried nine times) black ginseng’ developed with CJ Wellcare’s proprietary technology and SAT-grade deer antler from New Zealand’s highest grade. The Pomegranate Collagen Jelly is made in jelly stick form with 100% fruit juice pomegranate concentrate and low-molecular fish collagen.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.