Seoul City Announces Public Recruitment for Seoul Sarang Gift Certificate Sales Agents

Operation of Gift Card Platform for 2 Years

The Seoul Metropolitan Government announced on the 5th that it will hold a new public recruitment for sales agencies to operate the Seoul Sarang Gift Certificate, as the agreement period with the Shinhan Consortium expires in December.

The sales agencies selected this time will be responsible for sales, payment, settlement, and merchant management of the Seoul Sarang Gift Certificate for two years starting from January 1st next year.

Applicants must qualify as sales agencies under the 'Local Love Gift Certificate Act' and be financial companies or electronic financial operators under the 'Electronic Financial Transactions Act.' However, participation must be through forming a consortium.

Companies wishing to participate in the recruitment must ensure that the 1.75 million members of Seoul Pay, the payment app for the Seoul Sarang Gift Certificate, can easily and conveniently download and use the app, and that the 270,000 Seoul Sarang Gift Certificate merchants can operate payments stably without inconvenience.

One of the important aspects of this recruitment is to enhance 'payment convenience.' This includes providing various payment methods to expand consumer choices, introducing easy payment methods for people with disabilities and the elderly, and enabling combined payments for gift certificates with the same online usage. The platform must be able to quickly reflect Seoul's diverse gift certificate policies and propose advanced platform improvements that are more convenient and useful for citizens and merchants through the application of new mobile technologies.

It is also an essential requirement to maintain existing benefits such as 'zero payment fees' for Seoul Sarang Gift Certificate merchant payments while improving the service.

This content was produced with the assistance of AI translation services.