POSCO Inter Shares Overseas Sales Know-How with Domestic SMEs

POSCO International is leveraging its overseas sales expertise to support the global expansion of domestic small and venture companies.

On the 29th, POSCO International will hold a 'Global Expansion Capability Enhancement Consultation' for small and venture companies at the POSCO Change-up Ground startup incubation center located in Yeoksam-dong, Gangnam, in collaboration with POSTECH Holdings (the technology holding company of Pohang University of Science and Technology).

Now in its fourth year of operation, this consultation event attracted about 20 domestic small and venture companies seeking to enter the global market. The event is divided into two parts: capability training and customized one-on-one consultations for participating companies.

At the consultation, POSCO International invited experienced in-house executives as instructors to share practical know-how necessary for overseas business expansion, including trade finance, legal affairs, risk management, and human resources and labor management.

POSCO International has devised multifaceted effective support measures to alleviate the difficulties faced by small and venture companies wishing to expand overseas. To address these challenges, it is systematically focusing on ▲local marketing support ▲consultation and consulting support ▲financial support.

POSCO International booth at the 2023 Export Voucher Matching Fair held by the Small and Medium Business Corporation in June [Photo by POSCO International]

First, it provided local marketing support by connecting overseas buyers tailored one-on-one to each company’s business. In addition to the headquarters sales division, over 250 overseas staff stationed at more than 80 overseas bases and 800 global employees have contributed through local communication.

Along with this, headquarters experts offer consulting covering practical areas such as legal affairs, taxation, and labor. Since 2021, POSCO International has established a win-win cooperation fund to ease the financial burdens of small and venture companies. So far, 132 small and venture companies in fields such as bio-health, future vehicles, and new materials have received fund support totaling 33.2 billion KRW.

A POSCO International official stated, "By the end of this year, we will operate collaboration programs involving various external organizations and global executives in regions such as Malaysia, North America, Europe, and the Middle East," adding, "We will take the lead in spreading a culture of win-win cooperation with small and venture companies."

This content was produced with the assistance of AI translation services.