HectoFinancial Launches '100 Won Deal' to Enjoy Benefits with Points
Techfin company Hecto Financial (formerly Settle Bank) announced on the 25th that its ‘010PAY’ app is enhancing point benefits by introducing the ‘100 Won Deal,’ which allows users to enter with ‘010PAY Points’ worth 100 won. The 100 Won Deal is an upgraded version of last year’s ‘0 Won Hot Deal,’ a free gifticon giveaway lottery event.
010PAY is a lifestyle financial platform that enables easy payments and gifticon purchases using ‘010PAY Money’ and ‘010PAY Points.’ 010PAY Money can be prepaid via bank transfer, mobile payment, and other methods. 010PAY Points can be accumulated by checking the lucky box within the app, completing missions, converting credit card points, and more. Both Money and Points can be used like cash within the app, and prepaid Money can also be withdrawn.
With the introduction of the 100 Won Deal, 010PAY is increasing the number of deal events from twice a week to three times a week and expanding the number of prizes from one per round to up to three, enhancing customer satisfaction. Customers who do not win will also receive up to 10,000 points randomly once for their first participation.
The 100 Won Deal will open for the first time on the 26th, offering popular mobile gift certificates such as a 50,000 won Shinsegae gift card, Starbucks Americano, Yogiyo gift card, and Mr. Pizza set consecutively. Gamification elements like a point roulette and sharing events will be added, allowing users to earn additional entry tickets with 010PAY Points to increase their chances of winning, providing a richer experience.
010PAY’s strategy is to increase point benefits and enhance fun elements through the 100 Won Deal, delivering an enjoyable payment experience to customers and activating gifticon transactions. So far, 010PAY has promoted various themed gifticons at discounted prices through special gifticon sales and its own product, the ‘Special PAY Coupon’ promotion, to stimulate gifticon trading.
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Hecto Financial stated, “We plan to provide greater benefits to customers through the upgrade of the popular Hot Deal service,” adding, “We prepared the 100 Won Deal not only to accumulate 010PAY Points but also to offer customers tangible benefits through point usage.”
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