Busan Bank, Second Half Strategy Meeting: "Top-Tier Mid-Sized Bank"

Busan Bank announced on the 22nd that it held the 2023 second half management strategy meeting on the 21st at Wyndham Grand Busan in Seo-gu, Busan, with about 250 executives and managers of underperforming branches in attendance.

This management strategy meeting was conducted under the theme of bold challenges beyond limits and genuine change to prepare for the rapidly changing financial environment and future uncertainties, and to leap forward as a "top-tier regional mid-sized bank by 2025."

In addition, to promote regional coexistence and sustainable growth focused on soundness, the main strategic tasks were selected as ▲expanding the role as a regional bank and social contribution activities ▲securing customer trust and a major shift to customer-centricity ▲strengthening proactive risk management for soundness enhancement ▲diversifying revenue sources centered on high-quality assets ▲business innovation breaking existing frameworks and promoting sound finance.

To this end, Busan Bank presented detailed directions such as ▲strengthening the global market through expansion of overseas business ▲advancing into the metropolitan area through the branch center model ▲strengthening senior asset management by securing new growth engines ▲providing better financial services through organic connection of online and offline channels.

Bang Seong-bin, President of Busan Bank, stated, “Growth into a top-tier mid-sized bank by 2025 is impossible without a solid regional foundation and support,” and urged, “We will do our best to serve as a reliable pillar for the region and find and strive for roles that only Busan Bank can fulfill for the community.”

This content was produced with the assistance of AI translation services.