"Hyundai Mobis Fosters Archery Prospects, Opens School Tournament"

Korean Archery Association Takes Initiative to Expand Its Base

Hyundai Mobis and the Korea Archery Association announced on the 17th that they held the ‘2023 Hyundai Mobis School Sports Club Archery Competition’ at Seongam Culture and Sports Center, Namseoul University, Cheonan, Chungnam. This initiative aims to expand the base of archery as a recreational sport in connection with school sports clubs.

In its second edition, the competition featured about 140 aspiring archers from seven middle schools in the Gyeonggi and Chungcheong regions. Along with individual events, a school team competition was introduced, adopting official archery competition rules such as ranking rounds and tournaments. Various side events were also held, including an event match for teachers and parents, recurve bow experiences, photo booths, and plastic upcycling activities.

Archery hopefuls showcased their archery skills honed over one semester at the '2023 School Sports Club Archery Competition with Hyundai Mobis' held at Namseoul University in Cheonan, Chungnam.
[Photo by Hyundai Mobis]

Through this competition, it is expected to contribute to expanding the base by linking with the recently activated school sports clubs. School sports clubs are operated for general students who have an interest in sports activities. Even if they are not junior elite athletes, it increases accessibility so that young students can become more familiar with archery as a recreational sport.

The association has introduced a supply-type bow that combines the functions of both compound and recurve bows and adopted an indoor class model to promote archery within school sports clubs, attempting various changes. They selected instructors who are former archery athletes and assigned safety management personnel to create a systematic and safe educational environment.

Archery hopefuls showcased their archery skills honed over one semester at the '2023 School Sports Club Archery Competition with Hyundai Mobis' held at Namseoul University in Cheonan, Chungnam.
[Photo by Hyundai Mobis]

Choi Jun-woo, Executive Director of Hyundai Mobis ESG Promotion Office, said, “We will continue to support archery to establish itself as a ‘school sport’ that friends can enjoy continuously in daily life.”

Jang Young-sul, Vice President of the Korea Archery Association, explained, “To expand the base of archery, it must evolve into a sport for schools. The core of this project supported by Hyundai Mobis is to move towards ‘archery that any student can easily, enjoyably, and safely participate in anytime within the school.’”

Since 2017, Hyundai Mobis has been leading efforts to promote archery as a recreational sport by operating the ‘Children’s Archery Class’ as part of its social contribution activities to nurture young archery talents. Currently, the company operates a women’s professional archery team including Kang Chae-young, the gold medalist in the women’s team event at the Tokyo Olympics, as well as Kim Kyung-wook and Yoon Hye-young.

Archery hopefuls showcased their archery skills honed over one semester at the '2023 School Sports Club Archery Competition with Hyundai Mobis' held at Namseoul University in Cheonan, Chungnam.
[Photo by Hyundai Mobis]

This content was produced with the assistance of AI translation services.