OB Beer Launches Limited Edition Value Package 'OMG So Good'
OB Beer’s sparkling beer brand ‘OMG’ announced on the 11th that it will release a limited edition product called ‘OMG SO GOOD’.
OMG SO GOOD is a reasonably priced product that stands out for its refreshing and clean finish compared to the previously released OMG. Targeting the summer season in an era of high inflation, it is being released in a limited quantity as a bundle of six 330mL cans for 6,000 won.
The new product packaging emphasizes the refreshing nature unique to OMG SO GOOD by adding blue wave patterns representing cool waves on a yellow background, the brand’s symbol, along with the brand mascot ‘OMG Lala Bear.’ OMG SO GOOD is available at GS25 stores nationwide.
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The OMG brand manager said, "With the recent rise in prices, consumer preference for cost-effective products such as sparkling beer has expanded, so we have released a product that can be enjoyed at a more affordable price on a limited basis. We hope you enjoy a cool and refreshing summer with OMG SO GOOD during the hot season.”
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