KOCCA, Companies and Local Residents Launch 'Value (Together), Green Campaign'

Implementing Concrete Measures to Reduce Plastic Usage and Carbon Emissions

The Korea Creative Content Agency conducted the 'Value (Together), Green Campaign' for five days starting from the 26th. Various programs were carried out to raise awareness of eco-friendliness and promote regional coexistence. In line with this year’s World Environment Day (June 5) theme, 'Beat Plastic Pollution,' concrete measures were implemented to reduce plastic usage and carbon emissions. A car-free day was designated, and new products were made using discarded bottle caps. ESG and environment-related books were also placed at the front of the content library.

On the 27th, a pop-up store was operated together with companies and local residents to sell and promote eco-friendly products. These included plastic bird products made from plastic waste at the Plastic Station, Zero Waste products from Ocean Cloud, reusable products from Dalpaengi Store, eco-friendly bread from Ppuang Ppuang, and craft products from Obang Cooperative. Cho Hyun-rae, the head of the Korea Creative Content Agency, stated, "We will spread eco-friendly values while delivering positive influence to the local community."

The agency has been selected for three consecutive years for the 'Community Contribution Recognition System' implemented by the Ministry of Health and Welfare and the Korea National Council on Social Welfare. In 2021, it was the first institution to establish an ESG management strategy and has been practicing ESG management, including publishing a 'Sustainability Management Report' earlier this year.

This content was produced with the assistance of AI translation services.