Hansin Pocha, operated by The Born Korea, announced on the 31st that it is expanding its menu lineup by newly launching the second series of authentic pojangmacha side dishes (Udon, Charcoal-grilled Soy Sauce Pork).

Two new authentic pojangmacha menu items from The Born Korea Hanshin Pocha. <br>[Photo by The Born Korea]

Two new authentic pojangmacha menu items from The Born Korea Hanshin Pocha.
[Photo by The Born Korea]

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The new menu items reinterpret popular side dishes from the old street pojangmacha alleys in Hansin Pocha's unique style. Following the great popularity of the first spicy (辛) menu series launched in March, this is the second authentic pojangmacha menu lineup. It features a nostalgic sentiment that evokes memories of traditional pojangmacha combined with Hansin Pocha's expertise.


Hansin Pocha Udon is characterized by a clean and rich broth made from katsuobushi, comparable to that of specialty udon restaurants. The noodles are chewy and soft, making it perfect not only as a side dish but also as a hangover cure.


The Charcoal-grilled Soy Sauce Pork is a dish that, as the name suggests, offers a subtle aroma of meat and charcoal that spreads gently in the mouth. It is a soy sauce-flavored stir-fried pork made with a special soy sauce sauce full of umami, crafted with The Born Korea's know-how, providing an excellent harmony of flavors with various alcoholic beverages.



Hansin Pocha is also launching two new flavored highballs (Hibiscus Highball, Green Apple Highball) to broaden the range of alcoholic beverage choices in line with the MZ generation trends. The 'Hibiscus Highball' features the red color and refreshing, tangy taste of hibiscus, while the 'Green Apple Highball' boasts a fresh apple aroma and a unique sweetness that follows the smooth finish.


This content was produced with the assistance of AI translation services.

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