Hwang Hyun-sik, CEO of LGU+, "Supporting Small Business Owners"

Hwang Hyun-sik, CEO of LG Uplus, visited affiliated stores of the 'U+ Our Neighborhood Membership - Yongsan Hangang-daero Edition' on the 25th to purchase products and support local small business owners.

LG Uplus is operating the U+ Our Neighborhood Membership program, which partners with small business owners to provide benefits to its mobile customers, until the 28th to revitalize neighborhood commercial districts. Membership customers visiting 31 stores such as restaurants, cafes, and flower shops located on Hangang-daero near the LG Uplus Yongsan office building will receive benefits such as up to 80% discounts and free side menu items in the form of coupons within the Members app.

Hwang Hyun-sik, CEO of LG Uplus [Photo by LG Uplus]

As part of this program, CEO Hwang visited affiliated stores ‘Maple Flower’ (flower shop) and ‘Longbre 378’ (cafe & bakery) to support small business owners by purchasing flower baskets and bread. The products purchased by CEO Hwang will be donated to ‘Yeongnak Borinwon,’ a child welfare facility located in Yongsan-gu.

CEO Hwang said, "I personally participated in the program with the hope of providing some support to small business owners who are struggling due to the recent price increases following COVID-19," adding, "We will continue to work together for the development of local communities, one of LG Uplus’s core values, and pursue sustainable management."

This content was produced with the assistance of AI translation services.