Emart24 Participates in Youth Bizcool Solution Project Launch Ceremony

Reflecting Ideas from Teenage Consumers

Emart24 announced on the 24th that it participated in the '2023 Youth Biz School Solution Task Declaration Ceremony.'

Choi Eun-yong, Executive Director of Emart24 (fourth from the left), and employees of participating companies are taking a commemorative photo at the '2023 Youth Bizcool Solution Task Declaration Ceremony.'
[Photo by Emart24]

The Youth Biz School Solution is a competition organized by the Ministry of SMEs and Startups and the Korea Institute of Startup & Entrepreneurship Development, involving seven companies and institutions including Emart24, aimed at solving social issues recognized by companies through the creative ideas of youth.

Emart24 participated in the task declaration ceremony to hear ideas from teenagers regarding the shift in perception toward delicious yet healthy convenience store food consumption, as well as product development and marketing. The youth teams selected as problem solvers will go through mentoring by Emart24 product planners (MD) and marketing practitioners, a site tour of the fresh food (FF) manufacturing factory, and idea refinement, and will present their final ideas at the end of August.

An Emart24 representative said, “Based on the ideas proposed by teenagers, who are the future main consumer group, we plan to continuously strengthen the taste and competitiveness of differentiated FF products,” adding, “We will continue to prioritize ways to enhance customer satisfaction with delicious products and pleasant services through various collaborations and investments, as well as support franchise store operations.”

This content was produced with the assistance of AI translation services.