Korea Investment & Securities, a subsidiary of Korea Financial Group, announced on the 18th that it will create the 'Korea Investment Customer Forest' in the East Coast region affected by wildfires last year.


The 'Korea Investment Customer Forest,' established in Nagok-ri, Uljin-gun, Gyeongbuk, was funded by donations collected from customers and employees through the tree-planting NFT campaign held last December. To restore the ecosystem destroyed by the wildfires, they planted nectar-producing plants with strong self-sustaining abilities, such as Japanese snowbell (Styrax japonicus) and sawtooth oak (Quercus acutissima). Korea Investment & Securities installed a plaque in the forest bearing the names of 1,520 donors. Through the video-type NFTs (Non-Fungible Tokens) issued upon donation, donors can observe the growth process of the forest.


In the areas around Uljin, Gyeongbuk, and Ok-gye-myeon, Gangneung-si, Gangwon-do, the 'Korea Investment Baekdudaegan Restoration Forest' was established. The 'Customer Forest' and the 'Baekdudaegan Restoration Forest' cover a total area of 12.5 hectares (125,000 square meters), where 37,900 trees were planted. Including the 'Korea Investment Forest,' where tree planting was completed at the end of last month, three forests named after Korea Investment & Securities have been created on a combined area of 17.8 hectares.



The forest creation project involved the tree-planting social venture 'Tree Planet,' the non-profit organization 'Forest of Peace,' and the private public interest foundation 'Together Foundation.' Korea Investment & Securities plans to continue its sustained interest in restoring the East Coast forest ecosystem by collaborating with related organizations and monitoring the growth process of the forests.

Korea Investment & Securities Promotes Forest Ecosystem Restoration in Wildfire-Affected Areas of the East Coast View original image


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