VIPS Introduces New Menu Item, 'Tomahawk Steak'

Maximizing Flavor with Garlic & Butter and Chimichurri Taste

VIPS, operated by CJ Foodville, announced on the 27th that it will expand its 'Tomahawk Steak' lineup and offer various benefits in celebration of May, the month of family.

The VIPS Tomahawk Steak is an axe-shaped steak that allows you to enjoy flower sirloin, ribeye, and shrimp meat all at once along the long rib bone. Reflecting the menu characteristic that allows several people to enjoy premium cuts together, VIPS has additionally launched the 'Garlic & Butter Tomahawk Steak' and 'Chimichurri Tomahawk Steak.'

VIPS 'Tomahawk Steak' New Menu
Photo by CJ Foodville

The Garlic & Butter Tomahawk Steak uses herb butter made in-store to enhance its fragrant and savory flavor. The Chimichurri Tomahawk Steak is basted with VIPS’ special sauce and served with chimichurri sauce, which has a rich herb aroma and refreshing tanginess, adding freshness and umami.

To commemorate the launch of the new menu, a discount benefit for the Tomahawk Family Set has also been prepared. Until May 14th, customers who order the adult salad bar for three people along with the Tomahawk Steak can receive a 30% discount.

A social media (SNS) event called "Our Child’s Talent Contest" has also been prepared. Until May 21st, participants who color the VIPS children’s coloring table mat prepared for the event and upload it on their personal Instagram with the required hashtags will be automatically entered. Through a draw, 50 winners will receive one VIPS children’s meal voucher each.

For more details, please check the official VIPS website and official Instagram.

This content was produced with the assistance of AI translation services.