"Targeting Men in Their 30s and 40s"... Hyundai Home Shopping Sells Physiogel Cosmetics

Discounts and Reward Benefits for Purchasing Customers

Hyundai Home Shopping announced on the 17th that it will introduce the Physiogel men's cosmetics package for the first time on TV home shopping during the "Cool Man Show" on the afternoon of the 18th.

Cool Men's Show Broadcast Poster.
[Photo by Hyundai Home Shopping]

The Cool Man Show is a fashion-specialized broadcast for men in their 30s and 40s that airs every three weeks. In this broadcast, Physiogel DMT for Men will be sold on TV home shopping for the first time. Physiogel is a renowned German brand with a 175-year tradition, and viewers can purchase exclusive sets for the broadcast, including a 6-piece set consisting of two 200ml toners and four 100ml fluid lotions. All customers who purchase will receive a 5% H Point accumulation through Hyundai Department Store Group's integrated membership and a 5% discount when paying with a Hyundai Card.

A Hyundai Home Shopping official stated, "With the increase in outdoor activities, the demand for men's cosmetics is rapidly growing, so we proactively prepared a broadcast dedicated to men's cosmetics," adding, "We will continue to lead industry trends by offering diverse products for men without being bound by existing stereotypes."

This content was produced with the assistance of AI translation services.