OB Beer Launches 'International Women's Day' Campaign Highlighting Differences Between Fairness and Equality

Online Seminar and Other In-House Events for 2023 International Women's Day

Kim Jong-joo, Vice President of Human Resources at OB Beer (far back row, left), is taking a commemorative photo with employees during an in-house campaign held to celebrate International Women's Day.
[Photo by OB Beer]

OB Beer announced on the 8th that it will conduct an internal campaign for its employees to promote a culture of diversity and inclusion in celebration of International Women's Day (March 8).

OB Beer planned the campaign to highlight the difference between "equity" and "equality," in line with the theme "Embrace Equity" announced by the International Women's Day organizing committee (IWD2023). Under the slogan "For a Fair Future," the company will hold an online seminar for employees and operate a photo zone.

The online seminar will cover topics such as ▲ efforts to create a gender-equal future throughout the beer manufacturing supply chain ▲ practicing genuine allyship (solidarity with oppressed or discriminated groups). Reflecting the commitment to embracing equity, a photo event will be held where participants pose in the official 2023 International Women's Day pose (hugging oneself to symbolize inclusion).

OB Beer, which participates annually in the International Women's Day campaign, strives to create a work environment where all members understand and respect each other based on the core values of diversity, equity, and inclusion. In 2020, the company launched the "Diversity and Inclusion Committee" and operates "Diversity and Inclusion Month" every October.

Kim Jong-joo, Vice President of Human Resources at OB Beer, said, "We prepared this campaign to remind ourselves of the meaning of eliminating biases big and small and creating a fair world," adding, "We prioritize a corporate culture that embraces diversity and will strive to help each member maximize their potential."

This content was produced with the assistance of AI translation services.