A Trip to Seoul Featuring the Natural Masterpiece 'Cheongsong Baekja'

Seoul Living Design Fair, Cheongsong Baekja Special Exhibition

22-26, Premium Living Life Exhibition

[Asia Economy Yeongnam Reporting Headquarters Reporter Dongguk Lee] The Gyeongbuk Cheongsong Culture and Tourism Foundation (Chairman Yoon Kyung-hee) will participate in the 2023 Seoul Living Design Fair, a leading premium living lifestyle exhibition in Korea, from the 22nd to the 26th, showcasing Cheongsong Baekja, Cheongsong's representative traditional cultural heritage.

A masterpiece crafted by nature, 'Cheongsong Baekja' visits Seoul.

Under the theme "Cheongsong Baekja, a vessel shaped by nature resembling nature," this special exhibition aims to promote and expand the customer base in the metropolitan area and has been continuously participating since its first entry in 2011.

The Cheongsong Culture and Tourism Foundation plans to exhibit and sell approximately 4,000 pieces, including moon jars, prepared over the past year, and will also hold various events such as discounts during the exhibition period.

The exhibition is divided into a showroom styled with vintage furniture to highlight the beauty of Cheongsong Baekja used in daily life, and a sales space composed of modern dish cabinets and shelves. In particular, large moon jars with high artistic value and Doseok, the raw material of Cheongsong Baekja, will be displayed together, expected to attract great popularity among visitors.

Yoon Kyung-hee, chairman of the foundation and mayor of Cheongsong County, said, "Cheongsong Baekja combines the value of a 500-year tradition with modern practicality in its design, creating high added value and achieving sales records every year. Moving forward, we will strengthen the value and status of Cheongsong Baekja by continuously promoting premium strategies and marketing centered on the Juwangsan tourist complex."

Cheongsong Baekja inherits a unique traditional method of making white porcelain by grinding a white stone called 'Cheongsong Doseok,' which is only found in Cheongsong County, designated as a UNESCO Global Geopark.

Cheongsong Baekja participating in the 2023 Seoul Living Design Fair.

This Doseok was formed by volcanic eruptions and is a natural treasure born over 100 million years by adapting to nature, which is why Cheongsong Baekja is called "a vessel shaped by nature."

This content was produced with the assistance of AI translation services.