"Writing Worries, No More"... Ryuten AI Helps You

Se-young Lee, CEO of Luiten Technologies
Provides Assistance in Writing Various Genres
Capable of Generating Not Only Sentences but Also Images
"Aiming to Expand into Diverse Language Markets"

Se-young Lee, CEO of Luiten Technologies

"A national beverage you can trust and drink, made from corn silk grown in a clear and clean environment." "For quenching thirst, corn silk tea! The refreshing sensation spreading throughout your mouth itself!"

On the writing platform 'Lytton,' when the keywords 'refreshing' and 'eco-friendly' were entered to create advertising copy for corn silk tea sales, the ad copy appeared in just 3 seconds. It understood the user's intent and generated a fairly complete text that could be used immediately as advertising copy.

Lytton Technologies, the startup operating Lytton, is an AI-specialized company providing writing assistance, image generation, and more by utilizing Generative AI. Generative AI refers to next-generation AI that learns large-scale data independently and possesses the ability to think and judge like humans. CEO Se-young Lee (photo) developed Lytton based on the Generative AI 'GPT3' released by 'OpenAI,' an AI research institute founded by Elon Musk.

CEO Lee said, "When I was preparing to start a business, basic application cases such as writing product sales emails or webpage copy using Generative AI began to appear mainly on developers' social networking services (SNS). Since I was considering a business to assist writing, I thought, 'This is it.'" Global big tech companies like Google and Microsoft (MS) are competitively leading the development of Generative AI. South Korea is also participating with companies like Naver, LG, and Kakao. Lytton Technologies has closely collaborated with Naver to build the Lytton service.

Lytton is also an AI content creation platform for business. It is a solution that helps everyone who needs to create content for their business, including small and medium-sized enterprises, small business owners, and freelancers. On Lytton, not only could advertising copy for corn silk tea be created, but images of cornfields could also be generated. CEO Lee explained, "AI technology should be seen as helping to better express human imagination rather than replacing human abilities." He added, "Since the creations are made by AI in real-time, there are no copyright issues."

In its first month after launch last October, Lytton had over 12,000 users, and last month recorded 26,000 users. It is expected to surpass 50,000 users by the end of the year. After attending an AI conference recently held in the United States, CEO Lee shared, "The global industry says that after the internet and mobile, the most innovative invention is 'Generative AI.'"

Although Lytton Technologies is a startup, it has been recognized for its potential and has attracted a total cumulative investment of 4.5 billion KRW so far. Mashup Angels CEO Taek-kyung Lee and Yonsei University professor Min Song have participated as angel investors. Kwon Oh-sung, director at Microsoft Korea, who met the company during the Ministry of SMEs and Startups' preliminary startup package program, continues to provide advice on overall business matters.

The AI writing practice software 'Lytton Training' developed by Lytton Technologies also received the CES 2023 Innovation Award. Recently, together with the Korea Information Society Development Institute (KISDI), they have created ethical guidelines for generative AI services to prevent misinformation. CEO Lee, who loved writing since childhood, showed exceptional passion for writing by founding and operating the Korean Scholarly Conference for Youth (KSCY) during high school and building a database from the academic information produced there.

CEO Lee stated, "We expect the Generative AI model market to open in the order of English, Korean, and Japanese language spheres," adding, "Our goal is to expand into various language markets, including Japan, using the know-how and technology secured domestically."

This content was produced with the assistance of AI translation services.