Read eBooks and Join Environmental Protection! ... Air Busan Hosts Sky Bookstore × Happius Challenge Event
[Asia Economy Yeongnam Reporting Headquarters Reporter Hwang Du-yeol] Air Busan is conducting an eco-friendly event combined with the environmental protection campaign ‘Happy Earth Challenge’.
Air Busan is holding an event until January 31 next year, where members who read e-books at Sky Bookstore and leave a book review on Instagram to verify it will be given prizes such as airline tickets.
To participate, log in to the Air Busan app, borrow an e-book from ‘Sky Bookstore’ in the ‘Service Guide’ category, then post an image of the borrowing status and a book review on your Instagram feed along with the designated hashtag ‘#AirBusanSkyBookstore’.
Participants in the event will be given round-trip domestic airline tickets and coffee coupons through a lottery.
Also, all participants in the event will be considered as having joined the environmental protection campaign ‘Happy Earth Challenge’ that Air Busan has been conducting since June, and 1,000 KRW per participant will be accumulated as a fund for the wall greening project.
Once a certain level of funds is collected, Air Busan plans to actively promote the wall greening project that creates eco-friendly spaces and purifies indoor air quality.
Air Busan explained that since e-books can protect the environment better than paper books and are eco-friendly, they decided to hold an event in collaboration with Air Busan’s eco-friendly campaign ‘Happy Earth Challenge’.
Sky Bookstore fosters a reading culture by allowing easy and free borrowing of e-books anytime and anywhere using smart devices such as mobile phones and tablet PCs, and the Happy Earth Challenge raises awareness of environmental conservation and promotes an eco-friendly lifestyle culture.
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An Air Busan official said, “We recommend that anyone who is an Air Busan member borrow e-books for free anytime and anywhere at Sky Bookstore to nourish the mind and participate in eco-friendly activities,” adding, “We will continue to actively carry out activities that fulfill corporate social responsibility and lead regional coexistence and development.”
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