Ourhome Launches Donation Challenge Campaign 'Ourwalk'

[Asia Economy Reporter Eunmo Koo] Ourhome announced on the 11th that it conducted a donation challenge campaign called ‘Our Walk (OUR WALK)’ through walking.

Ourhome planned this donation campaign under the slogan ‘Walking Challenge to Protect the World’ to support vulnerable groups. The participants were Ourhome employees and their families, and if they succeeded in walking 20 million steps within a month starting from the 19th of last month, a donation of 10 million KRW and Ourhome products would be delivered to social welfare organizations. The number of steps was recorded using the mobile healthcare application ‘WalkOn’.

About 350 people participated immediately after the campaign started, and the target of 20 million steps was achieved at 132% within a week. The donation raised by achieving the goal was delivered to the Green Umbrella Children’s Foundation on the same day, and an additional sponsorship of 10,000 bottles of Ourhome Jirisan Water and about 600 popular frozen lunchbox products such as ‘Beef Rice Set’ from On The Go will be provided.

Separately from the sponsorship, the challenge will continue as scheduled until the 19th. After the end, eight outstanding participants with the highest number of steps will be selected and given souvenirs, and all participants will be issued donation certificates as part of an internal event.

Starting with this walking donation challenge campaign, Ourhome plans to continuously expand unique social contribution activities that employees can voluntarily participate in.

An Ourhome official said, “This challenge was conducted to promote the health of employees through walking and to spread a culture of sharing,” adding, “We will continue to fulfill our corporate social responsibility through various social contribution activities that share warmth with the local community.”

This content was produced with the assistance of AI translation services.