Burger King Launches 'Golden Cheeserella' Lineup... "Appetite-Stimulating Double Cheese Patty" View original image


[Asia Economy Reporter Moon Hyewon] Burger King announced on the 19th that it will introduce the ‘Golden Cheese-rella’ lineup featuring double cheese patties with an appetizing golden color and the soft flavor of cheese.


The Golden Cheese-rella lineup is characterized by double cheese patties made from a fantastic combination of cheddar cheese and mozzarella cheese, consisting of two types: the ‘Golden Cheese-rella Whopper’ and the ‘Golden Cheese-rella Chicken Burger.’


The Golden Cheese-rella Whopper features a 100% pure beef patty grilled over an open flame, double cheese patties, and spicy ‘Diablo Sauce,’ allowing you to enjoy both savory and umami flavors simultaneously. The Golden Cheese-rella Chicken Burger is characterized by a crispy chicken patty and double cheese patties combined with sweet bulgogi sauce and spicy jalape?o for a sweet and spicy taste.


To celebrate the launch of the Golden Cheese-rella lineup, Burger King is collaborating with the design brand ‘Oroliday’ on character merchandise. For three weeks until the 9th of next month, customers who purchase either of the two Golden Cheese-rella items through the Burger King app or participate in the ‘SNS Burger Certification Event’ will be entered into a draw where a total of 210 winners will receive essential autumn picnic goods such as a picnic mat, lunch bag, and knit blanket from the Oroliday X Burger King collaboration.



On the 20th, a live broadcast will be held on 11st’s ‘LIVE11’ with rapper Sleepy. During the live broadcast, viewers can enjoy not only the new lineup but also Burger King’s steady sellers such as the ‘Cheese Whopper Junior,’ ‘Long Chicken Burger,’ and ‘Bulgogi Whopper Junior’ at special discounted prices. Additionally, a time deal will be offered during the broadcast, allowing a limited quantity of the popular dessert menu item ‘Sundae Vanilla’ to be purchased at a special price.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing