Sharp Increase in Autumn Travel Demand Immediately After Holidays Due to Holiday Stress
Overseas Travel Packages Surge 1664% and Airline Usage Rises 2824% During Holiday Period

During the Holiday Break, 'Overseas Travel'; Right After the Break, 'Autumn Travel' View original image


[Asia Economy Reporter Kim Cheol-hyun] This year, demand for autumn travel after the Chuseok holiday surged sharply. During the holiday period, the number of users of overseas travel packages and the utilization rate of international flights increased significantly compared to the previous year. Despite the resurgence of COVID-19, travel sentiment is rapidly recovering.


On the 17th, TMON analyzed data on domestic travel products sold during this year's Chuseok holiday period and found that sales and purchase transactions increased by approximately 90% and 128%, respectively, more than doubling compared to last year. TMON interpreted this as a result of compensatory psychology stemming from the so-called 'holiday syndrome' and the relatively shorter holiday period compared to previous years, which stimulated autumn travel consumption sentiment.


Accordingly, TMON is holding a 'Travel is Good in Autumn' event until next month. For those planning autumn trips, nationwide accommodation and leisure products have been gathered in one place. Popular accommodations by region, such as hotels and pensions, as well as nationwide popular spa admission tickets to relieve holiday fatigue in the leisure and resort categories, have been prepared. In the themed travel category, unique experience products that allow you to feel the charm of each region can be found.


During the Holiday Break, 'Overseas Travel'; Right After the Break, 'Autumn Travel' View original image


According to an analysis of leisure data during this year's Chuseok holiday period by Yanolja and Interpark, the number of users of overseas travel packages and the utilization rate of international flights increased by 1664% and 2824%, respectively, compared to the previous year's holiday period. Looking at the utilization rate of international flight tickets based on departure dates, the early holiday period (9th?10th) recorded 58%, and the late holiday period (11th?12th) recorded 42%, showing similar figures. Unlike the pre-booking data where domestic accommodation reservations were concentrated in the early holiday period, actual usage during the holiday showed a balanced distribution with 51% in the late holiday period.


The most popular overseas travel destination based on flight tickets was Vietnam (15%), followed by Guam (10%), Thailand (9%), the Philippines (6%), and Japan (4%). Package products ranked Vietnam (30%), Japan (13%), the Philippines (9%), Thailand (9%), and Guam (7%). Considering the short holiday period, Southeast Asia, which has shorter travel times, appeared to be dominant.



Among domestic regions, Gyeonggi-do (33%) ranked first in accommodation reservation rates, followed by Seoul (27%), Busan (15%), Gangwon-do (15%), and Incheon (11%). This suggests that regions accessible by car from the metropolitan area continue to be popular. By leisure type, theme parks (50%) overwhelmingly ranked first, and due to the early Chuseok holiday compared to the previous year, summer popular leisure activities such as spas and water parks (26%) entered the rankings in second place.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing