BMW Korea operates New 7 Series Pre-Order Customer Care Program
Pre-Order Customers for the New 7 Series Launching This November
[Asia Economy Reporter Kiho Sung] BMW Korea announced on the 1st that it will operate the ‘New 7 Series Pre-Order Customer Care Program’ for customers who pre-order the New 7 Series.
The ‘New 7 Series Pre-Order Customer Care Program’ is a customer care program for customers who pre-order BMW’s luxury flagship sedan, the New 7 Series, scheduled to be released domestically in November. It features providing various information and differentiated benefits through BMW Vantage, the automotive industry’s first lifestyle platform.
First, New 7 Series pre-order customers can check their pre-order information through a dedicated customer page within the BMW Vantage app. In addition, exclusive content such as unreleased images of the New 7 Series, BMW brand stories, and product information in a web magazine will be provided.
Opportunities to attend various events and test drive sessions hosted by BMW Korea are also offered. New 7 Series pre-order customers will be invited to various events and test drive sessions hosted by BMW Korea, including Freeze Seoul, the BMW Ladies Championship, the New 7 Series private exhibition, new car launch events, and year-end concerts.
Furthermore, New 7 Series pre-order customers will receive BMW Coins, which can be used like cash within the BMW Vantage app, distributed in varying amounts depending on the waiting period. BMW Korea plans to continuously hold various customer care events such as lucky draws and surveys through the BMW Vantage app.
Meanwhile, the BMW New 7 Series is a completely redesigned model introduced after seven years since 2015, offering a futuristic mobility experience through sophisticated and bold design, driving pleasure, unrivaled long-distance ride comfort, and the best digital experience.
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Since July, BMW Korea has been accepting pre-orders for two models: the BMW New 740i sDrive Executive Package and the pure electric model i7 xDrive60 Executive Package, which can be applied for through the ‘BMW Shop Online.’
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