Lotte Homeshopping Exclusively Sells Overseas Sports Broadcast Passes... Up to 45% Discount

Special Broadcast of 'Banggu-seok Culture Center' on the 4th of Next Month

Lotte Homeshopping will exclusively sell annual subscriptions for 'SPOTV Now' through the mobile TV service 'L Live' at 8 PM on the 1st of next month.

[Asia Economy Reporter Lim Chun-han] Lotte Homeshopping announced on the 26th that it will exclusively sell annual subscriptions for ‘SPOTV Now’ through the mobile TV service ‘ELive’ at 8 PM on the 1st of next month.

SPOTV Now is an OTT platform that broadcasts popular sports leagues such as EPL, La Liga, and the Champions League, as well as MLB, NBA, and more. Users can enjoy various content in ultra-high definition through PC, mobile, and smart TVs. This is the first time that sports broadcast subscriptions are being offered through live commerce, with discounts of up to 45%.

At 8 PM on the 4th of next month, a special broadcast titled ‘Banggu-seok Culture Hall’ will feature the sale of artworks by popular artists such as glass sculptor Yoo Chung-mok and photographer Kim Dae-su. Additionally, broadcasts selling overseas luxury brands like Gucci and Prada will be conducted live from Milan, Italy, and unique travel products from destinations such as Mongolia will also be introduced.

A Lotte Homeshopping official stated, “The mobile TV service ELive is diversifying its content by reflecting the preferences of the MZ generation for art, performances, and travel,” adding, “We plan to expand cultural content that viewers can enjoy, in addition to regular products.”

This content was produced with the assistance of AI translation services.