The Born Korea Baek Cook Beef Brisket Bibim Noodles Meal Kit 2 Types... "Convenient for Camping and Outings"
[Asia Economy Reporter Moon Hyewon] The Born Korea's Baekcook announced on the 11th that it will newly release two types of ‘Usamgyeop Bibim Noodles Meal Kits’ to stimulate the appetite lost due to the hot weather.
The meal kits are products utilizing the bibim noodles recipe introduced on CEO Baek Jong-won's YouTube channel (Baek Jong-won's Cooking Secrets), which has 5.4 million subscribers. They are characterized by a special sauce made with gochujang and doenjang, allowing people of all ages to enjoy them without preference.
The Usamgyeop Gochujang Bibim Noodles offer a harmonious taste by pairing savory usamgyeop with a special sauce based on gochujang. In particular, the crunchiness of abundant vegetables such as bean sprouts, cabbage, red cabbage, and cucumber combined with the chewy fresh noodles provides a fun variety of textures.
The Usamgyeop Doenjang Bibim Noodles use a special doenjang sauce made by stir-frying various vegetables including zucchini, delivering a traditional yet addictive umami flavor. When eaten together with savory usamgyeop and noodles, it offers an even richer taste experience.
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The two types of Usamgyeop meal kits are convenient not only for a simple meal but also great for outdoor activities such as summer vacations, camping, and picnics. They are available at the online mall The Born Market and Market Kurly, and Born Korea plans to further expand sales channels in the future.
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