“Refreshing Taste of Summer with Double Capsule” JTI Korea Launches 'Mebius LBS Long Island'
Leading a Mature Smoking Culture with Upgraded Odor Reduction Technology
[Asia Economy Reporter Eunmo Koo] JTI Korea announced on the 4th that it has launched 'Mebius LBS Long Island.'
The new product is a double capsule product that adds a new capsule to the yellow capsule, which has consistently been highly popular in the LBS lineup. The product packaging features a design that harmonizes cool sky blue and refreshing yellow colors, expressing the vibrant freshness of summer.
This new product applies two of JTI's odor reduction technologies. When all capsules are burst, the LBS technology effectively reduces the tobacco smell from the mouth, and special LSS paper is used to reduce tobacco odor in the air.
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A JTI Korea representative stated, "We plan to expand our product portfolio in line with consumer trends that value diverse flavors and new experiences."
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