Until the 10th, SSG Landers and the Environmental Foundation Conduct Upcycling and Eco-Friendly Awareness Campaign
Reusable Paper Bags with SSG Landers Support Tools Delivered for Customer SSG Delivery and Dawn Delivery Orders
'Zero Way Sseukt Day' Encouraging Eco-Friendly Practices on the 10th at Incheon SSG Landers Field

SSG.com is conducting the eco-friendly awareness campaign 'Zero Way SSGt' in collaboration with SSG Landers and the Environmental Foundation. Models are promoting the 'Zero Way SSGt Day' event, which will be held on the 10th at Incheon SSG Landers Field.

SSG.com is conducting the eco-friendly awareness campaign 'Zero Way SSGt' in collaboration with SSG Landers and the Environmental Foundation. Models are promoting the 'Zero Way SSGt Day' event, which will be held on the 10th at Incheon SSG Landers Field.

View original image


[Asia Economy Reporter Yuri Kim] SSG.com announced on the 2nd that it will conduct an eco-friendly awareness campaign called 'Zero Wayssukteu' in celebration of Environment Month in June, in collaboration with SSG Landers and the Environmental Foundation.


The 'Zero Wayssukteu Campaign' started from an idea by MZ generation (Millennials + Generation Z) employees within the company to reuse paper delivery bags as cheering tools at baseball stadiums. It promotes upcycling items that were discarded at baseball stadiums and in daily life, encourages customers visiting the stadium to use tumblers and reusable containers, and supports the global practice of zero waste.


Customers who wish to participate in the 'Zero Wayssukteu Campaign' can place orders for SSG Delivery and Dawn Delivery by the 10th, and their ordered products will be delivered in cheering tool cum paper bags designed with the motif of SSG Landers' symbol, the 'L Ceremony'.


Customers who post photos on Instagram showing how they make the 'L Ceremony' paper bag cheering tools or use tumblers and reusable containers while practicing 'Zero Wayssukteu', along with the required hashtags, will be entered into a draw to win prizes such as plastic upcycled cooler bags and picnic mats.


On the 10th, 'Zero Wayssukteu Day' will be held at Incheon SSG Landers Field. Customers entering the game on that day will receive cheering tools made from eco-friendly paper, and customers participating in the event will be given grip-toks and coasters made by recycling broken baseball bats on a first-come, first-served basis. A promotion will also be held at coffee shops inside the stadium, offering immediate discounts on orders when customers bring their own tumblers.



Kim Hyo-eun, head of SSG.com Brand Marketing Team, said, "We launched 'Zero Wayssukteu' to share the value of eco-friendly practices with our customers," adding, "We will continue to develop the campaign in various ways to have a positive impact on society."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing