Employees are introducing the Black Cushion at the Hera store in Lotte Department Store Main Branch, Jung-gu, Seoul.

Employees are introducing the Black Cushion at the Hera store in Lotte Department Store Main Branch, Jung-gu, Seoul.

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[Asia Economy Reporter Lim Chunhan] Lotte Department Store announced on the 1st that it will hold the '2022 First Half Beauty Awards' until the 12th of this month to welcome the full-fledged endemic (periodic outbreak of infectious diseases) era.


In this event, the best-selling products in each beauty category, such as cushions and lipsticks, are selected and offered with exclusive benefits. For example, when purchasing the Hera Black Cushion product set, which includes the main product and refill, customers will additionally receive a mini black cushion that is convenient to carry and the Rougeholic 4-piece palette that gathers popular lip products.


A promotion allowing customers to purchase all products reasonably has also been prepared. During the event period, Lotte Mobile Gift Certificates worth 7% of the purchase amount will be given for all cosmetic brands, and until the 6th, the first 10,000 customers using the Lotte Department Store application (app) will receive a 10,000 KRW discount coupon.



A Lotte Department Store official said, “To help customers who are wondering which beauty products to buy in the returning full makeup era, we selected best-selling products by major categories based on actual sales data and prepared special purchase benefits. The beauty craze brought by the endemic will continue for a long time.”


This content was produced with the assistance of AI translation services.

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