Lotte ON to Hold 'Onchinso' Event Introducing New Entry Brands
[Asia Economy Reporter Jeon Jinyoung] Lotte ON is holding the 'On.Chin.So (Introducing Lotte ON's New Friends)' event until the 15th. The event carefully selects popular brands newly entering Lotte ON and introduces them with discount benefits.
This month, a total of 12 sellers are participating, offering popular products at up to 20% discount. Throughout April, 12 brands are introduced and supported in product sales, including 9 newly spotlighted brands and 3 brands that received the most support in the previous event.
First, Balmuda products are offered at up to 15% discount, and customers who leave photo reviews after purchase will be entered into a draw to win prizes. For customers preparing for overseas travel, over 100 types of American Tourister suitcases are presented at up to 15% discounted prices. In addition, to meet the demand for starting exercise ahead of summer, the sports brand Yonex and street casual brand Pianer are also sold at reasonable prices.
In the 'April TOP3 Encore Event,' brands that received the most support in the previous event were selected, including the French outdoor brand Lafuma, the design bedding brand Aire, and the beauty brand Doctor Age. During the event period, up to 20% discount benefits are provided when purchasing popular products.
A comment support event is also underway. Among customers who write the brand they want to support, 300 people will be selected by lottery to receive 1,000 L.Points, and the top 3 sellers with the most support will be given the opportunity to participate once more in next month's event, as well as up to 300,000 KRW in Seller Money that can be used for Lotte ON advertisements.
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Ryu Seungyeon, Sales Operations Team Leader at Lotte ON, said, "On.Chin.So is an event carefully planned to induce interest in new sellers and support sales and marketing to generate actual sales." He added, "Since the response from sellers who participated in the last On.Chin.So was enthusiastic, we selected promising sellers this time as well and prepared various benefits such as discounts and gifts."
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