[Special Stock] Pearl Abyss Falls to 80,000 Won Range... China 'Black Desert' Slumps
[Asia Economy Reporter Hwang Yoon-joo] Pearl Abyss plummeted to the 80,000 KRW range in just one day. Investor sentiment appears to be weakening as the initial performance of the Chinese release of 'Black Desert Mobile' is sluggish.
As of 9:40 AM on the 27th, Pearl Abyss is trading at 82,700 KRW, down 15.61% (15,300 KRW) compared to the previous trading day.
Pearl Abyss launched 'Black Desert Mobile' in China the previous day. Although it ranked number one in downloads on iOS within one hour of release, it dropped to 29th place as of 6 AM today.
Kim Ha-jung, a researcher at Daol Investment & Securities, stated, "Marketing using famous streamers began at 7 PM local time, but a meaningful and sustained rebound in traffic has not been observed," adding, "It is necessary to take a conservative approach to future sales forecasts."
Researcher Kim added, "Revenue from the Chinese Black Desert Mobile does not incur publishing costs, so it is a high-margin business," and "Poor performance in this business has a significant negative impact on profits."
Additionally, the Nasdaq in the U.S. plunged over 4% the previous day, which also seems to have had an impact. Following Meta and Netflix, Alphabet's first-quarter revenue was $68.01 billion, below the expected $68.11 billion. Consequently, the KOSPI and KOSDAQ opened down 1.41% and 1.44%, respectively.
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