Haitai Confectionery Sponsors '1st Haneumhoe' Performance Promoting New Nickname for Gugak

[Asia Economy Reporter Song Seung-yoon] Haitai Confectionery announced on the 30th that it will hold the '1st Haneumhoe' performance, involving master musicians and singers of gugak (traditional Korean music) and private companies, on the 7th of next month.

This performance was prepared to widely promote the new affectionate term for gugak, 'Haneum (韓音).' Following a social proposal to call gugak, which Koreans have long enjoyed and preserved, by a special nickname, the intention is to call gugak 'Haneum,' meaning the sound loved and enjoyed by all Koreans.

At this performance, master musicians and singers representing traditional Korean music will personally present all aspects of our sound?music (樂), song (歌), and dance (舞)?under the name 'Haneum' in one place. The Yangju Pungnyu Music Association, led by master Kim Jeong-su, will perform Sujecheon and Cheonnyeonmanse, while masters Lee Chun-hee, Ahn Sook-sun, and Wang Gi-seok will showcase folk songs, pansori, and gayageum byeongchang. Masters Jeong Myeong-suk and Jin Yu-rim will prepare performances of salpuri and buk dance.

The 1st Haneumhoe performance will be held at 7:30 PM on the 7th of next month at the Sejong Center for the Performing Arts Grand Theater.

This content was produced with the assistance of AI translation services.