Hyundai Department Store's 'Spring Regular Sale'... Strengthening Fashion and Accessories, 10-30% Discount

From the 1st of next month, over 300 brands will participate with 10-30% discounts at 16 stores nationwide including Apgujeong Main Store
Large-scale fashion events and pop-up stores held at each location
Promotions strengthened with up to 10% gift certificate giveaways

Hyundai Department Store, Spring Regular Sale.

[Asia Economy Reporter Yuri Kim] Hyundai Department Store announced on the 27th that it will hold a 'Spring Regular Sale' for 17 days from the 1st to the 17th of next month at 16 stores nationwide, including the Apgujeong Main Store.

More than 300 brands including overseas fashion, accessories, and living products will participate in this sale, offering spring new products at a 10-30% discount compared to the initial selling price.

During the sale period, Hyundai Department Store will strengthen events and promotions related to fashion and accessories. From the 1st to the 3rd of next month, a 'Spring Fashion Comprehensive Proposal Exhibition' featuring fashion brands such as Barber, BOB, Tandy, Misope, and Soda will be held at the agency hall on the basement first floor of the Pangyo Store, offering leftover products at up to 80% off the initial selling price. The 'Tommy Hilfiger Comprehensive Discount Event,' a popular American premium casual wear brand especially among the 20s and 30s generation, will be held consecutively at Sinchon Store (April 1-3), The Hyundai Seoul (11-17), and D-Cube City (15-17).

From the 2nd to the 17th of next month, a pop-up event will be held on the 2nd floor of the Pangyo Store to showcase the capsule collection (a mini collection featuring a limited quantity of products for a limited time) by Nigo, the new artistic director of the French fashion brand KENZO, for the first time in the industry.

Promotions in the fashion and accessories sectors will also be strengthened during this sale period. From the 1st to the 10th of next month, customers who purchase over 600,000 KRW (single brand basis) at participating fashion brands using the Hyundai Department Store Card will receive Hyundai Department Store gift certificates up to 10% of the purchase amount. This expands the benefits offered to customers compared to the existing gift certificate issuance rate of 5%. From the 8th to the 17th, Plus Points usable like cash will be provided up to 7% for purchases over 200,000 KRW and 400,000 KRW at men's traditional casual brands and young fashion brands.

At 11 stores in the Gyeongin region, customers who accumulate purchases of over 2,000,000 KRW during the sale period will receive a limited quantity 50,000 KRW voucher for the contactless laundry service of the mobile laundry service platform 'Laundriego.'

Yang Myung-seong, Executive Director of Sales Strategy at Hyundai Department Store, said, "We have prepared various clothing and accessory-related events and promotions to meet the increasing demand for outdoor activities recently," adding, "During the sale period, we plan to focus our marketing capabilities to help customers purchase products at reasonable prices and assist our partners in clearing inventory."

This content was produced with the assistance of AI translation services.