Hera Unveils 'New Sensual Powder Matte Liquid'

[Asia Economy Reporter Moon Hyewon] Amorepacific's Hera announced on the 22nd that it will newly launch the ‘Sensual Powder Matte Liquid.’

It enhances the lasting power of the existing ‘Sensual Powder Matte’’s soft application and matte finish, adding variety with 9 different colors.

The Sensual Powder Matte Liquid consists of a total of 9 colors, including 3 existing best colors Pampas, Rosy Suede, Seoul Days, and 6 new colors such as Forever Young and Sexual Chocolate. It improves the dryness, short lasting power, and accentuation of dead skin cells typical of the velvet texture, providing a comfortable and even blurring effect for a long time. It allows for natural and soft smudging effects, making it usable as both eyeshadow and blusher.

Hera also presents looks for the top 3 colors personally selected by muse ‘Jennie.’ The synergy between Jennie’s soft yet bold charm and the Sensual Powder Matte Liquid draws attention. The package features a body expressing the velvet texture and a black-pointed head, well representing the product’s chic atmosphere.

The new product can first be found at the Hera brand store on KakaoTalk Gift. Starting from the 1st of next month, it will be available for purchase at offline stores such as department stores nationwide, duty-free shops, Amore counselors, Sephora, and online channels including Amore Mall and Naver Hera brand store.

This content was produced with the assistance of AI translation services.