Tmon to Release Original Game Talk Show Content 'Game Burok' in March
Co-produced with AfreecaTV... Super Junior's Kim Heechul, YouTuber Kim Seonghoe, and Game Caster Seong Seunghun to Appear Regularly
On the afternoon of the 16th, at the TMON headquarters, Park Seong-ho, Head of Partnership Strategy at TMON (left), and Lee Seung-yeol, Executive PD of Freecon, are communicating with viewers at the production presentation of the new web variety show "Game Burok."
View original image[Asia Economy Reporter Kim Cheol-hyun] TMON announced on the 16th that it held a production presentation for the new concept original content 'Game Burok' in collaboration with AfreecaTV subsidiary Precon. Game Burok is scheduled to be launched next month.
The online production presentation was attended by Super Junior's Kim Hee-chul, YouTuber Kim Seong-hoe, and game caster Seong Seung-heon, who will appear as MCs of Game Burok. Game Burok is a web entertainment show in the form of a game-specialized talk show. The three MCs?Kim Hee-chul, Kim Seong-hoe, and Seong Seung-heon?share stories covering various games and the industry from the 1990s to the present, as well as episodes as gamers.
Additionally, each episode features special guests who participate with vivid stories, impromptu games, and events. Park Seong-ho, Head of Partnership Strategy at TMON, said, "We are preparing system integration with partners to strengthen the natural connection between products and content. The key is fun. Revenue will be pursued as a mid- to long-term goal."
This project is the first outcome since TMON signed a business agreement with AfreecaTV in September last year for 'original content development and media commerce expansion.' The goal is to create synergy by combining TMON's expertise as a distribution platform, AfreecaTV's live streaming know-how, and Precon's digital content production capabilities. Aurora Media, an affiliate of Chorokbaem Media, also participated as a co-producer.
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Park said, "We are striving to create a new commerce ecosystem linked with differentiated original content," adding, "Content, commerce, and brands will organically blend to overcome the volatility of content and enhance purchase conversion rates and sustainability."
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