Dongkook Pharmaceutical, 'Walking Donation Campaign with Sensia'... Supporting Surgery Costs for Low-Income Patients with Lower Limb Varicose Veins
Park Hyuk, Head of OTC Marketing Department at Dongkook Pharmaceutical (right), and Kim Jin-gon, Secretary General of the Seoul Community Chest of Korea, are signing an agreement and posing for a commemorative photo.
[Photo by Dongkook Pharmaceutical]
[Asia Economy Reporter Lee Gwan-joo] Dongkook Pharmaceutical announced on the 7th that it will carry out the 'Step Donation Campaign with Sensia' to support surgery costs for low-income patients with varicose veins in the lower limbs in collaboration with the Community Chest of Korea Seoul Social Welfare Community Chest.
The campaign, running from today until the 6th of next month, is a joint effort between Dongkook Pharmaceutical's venous circulation enhancer Sensia, the Community Chest of Korea Seoul Social Welfare Community Chest, and the mobile healthcare platform 'WalkOn.'
By utilizing the donation challenge feature of the walking app WalkOn, if participants collectively reach the total goal of 1 billion steps, Dongkook Pharmaceutical will provide financial support for surgeries for low-income patients with varicose veins in the lower limbs. Anyone can easily participate by simply pressing the participation button on the app, and after the campaign ends, participants will also receive donation certificates.
This campaign carries the meaning of promoting health and encouraging donations through 'walking,' one of the good habits to prevent and manage venous circulation disorders. In particular, it aims to support surgery costs for low-income patients with varicose veins in the lower limbs who usually experience discomfort in walking due to leg swelling, pain, or numbness but cannot receive treatment due to economic difficulties. The campaign also delivers a preventive message that "if venous circulation disorders are neglected, they can worsen into varicose veins, so management is necessary."
A Dongkook Pharmaceutical official said, "In 2018 and 2019, the 'Step Donation with Sensia' campaign received positive responses by supporting lunchboxes for children suffering from food insecurity," adding, "We hope many people will participate in this campaign as well to take care of their health and practice warm neighborly love through step donations."
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Meanwhile, Sensia, the number one selling venous circulation enhancer in Korea (based on IQVIA data), contains quantitatively extracted Centella asiatica as its main ingredient, which directly acts on weakened venous vessels to relieve symptoms such as leg swelling, heaviness, numbness, or pain. It is an over-the-counter herbal medicine available at pharmacies.
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