Evezary, Meet the New 'Sleep and Sleep Mall'
[Asia Economy Reporter Kim Jonghwa] Total sleep care brand Evejari Co., Ltd. has relaunched the official online mall of its brand Sleep&Sleep and newly released four exclusive online products.
The renewed Sleep&Sleep online mall features a simplified image design that is intuitive and sophisticated, allowing various products to be clearly visible. It also plans to diversify the forms and methods of product reviews, reflecting the consumption trends of the MZ generation who are accustomed to sharing and verifying through SNS.
Four new products were released together, including the 'Bbang Pillow' reminiscent of a hotel-style goose pillow, the 'Bbang Topper' designed with a two-layer structure featuring a cozy upper layer and a supportive lower layer, the 'Real Organic Pillow' which can be selected according to individual body types and preferences, and the 'Body Temperature Blanket' made with functional filling material that absorbs, stores, and re-releases body heat.
To celebrate the relaunch of the Sleep&Sleep mall, discounts of up to 32% are offered on each product, and customers who purchase over a certain amount will receive an antibacterial beach towel as a gift. A follow event participating through the official Sleep&Sleep mall Instagram is also being held simultaneously.
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Oh Youngdae, Marketing Team Leader of Evejari, stated, "Sleep&Sleep will provide customized sleep solutions tailored to the unique lifestyles of the MZ generation and establish itself as a brand leading the sleep life of this customer group."
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