Coupang Leads Support for Local Agricultural and Livestock Product Sales... 'Korea, Let's Farm and Discount!'

Ministry of Agriculture, Food and Rural Affairs to Continue Event with Korea Agro-Fisheries & Food Trade Corporation until the 28th

[Asia Economy Reporter Kim Cheol-hyun] Coupang announced on the 20th that it will hold the 'Korea, Let's Farm Discount!' agricultural and livestock product discount event in collaboration with the Ministry of Agriculture, Food and Rural Affairs and the Korea Agro-Fisheries & Food Trade Corporation to overcome the domestic demand contraction of agricultural and livestock products caused by the prolonged COVID-19 pandemic and to ease consumers' shopping burden during the Lunar New Year holiday.

The event, which runs until the 28th, offers customers high-quality agricultural and livestock products frequently sought during the Lunar New Year, such as vegetables, fruits, meat, and grains, with special benefits. First, to reduce customers' price burdens, discount coupons have been prepared by category. Until the 23rd, discount coupons allowing up to 20% off on Rocket Fresh vegetables and fruits among event products will be provided on a first-come, first-served basis. Additionally, from the 24th to the 28th, discount coupons applicable to Rocket Fresh meat and grain category products among event items will be distributed.

Frequently sought products have been categorized to help customers find desired items easily and conveniently. Yoon Hye-young, Coupang Vice President of Retail, said, "We will continue to actively engage in supporting online sales channels and coexistence activities to revitalize the consumption of regional agricultural and livestock products that have been sluggish."

This content was produced with the assistance of AI translation services.