Lotte Chilsung Beverage Launches 'Dream-Delivering Chilsung Cider' Coloring Book Package Supporting Children's Dreams

[Asia Economy Reporter Seungjin Lee] Lotte Chilsung Beverage announced on the 13th that it will release a limited quantity of the ‘Dream-Delivering Chilsung Cider’ coloring book package featuring artworks by gifted art students in collaboration with the Green Umbrella Children’s Foundation.

‘Dream-Delivering Chilsung Cider’ is part of the ‘Gifted Scholarship Campaign’ that supports students talented in arts and physical education fields to pursue their dreams. Previously, special package products designed with artworks by students were released in 2019 with three types and in 2021 with two types.

The package released through the third phase of activities includes ten bottles of the label-free product ‘Chilsung Cider ECO 300㎖’, a coloring book containing artworks themed ‘Together’ by two students, Sindohui and Won Yebin, and crayons, all set together.

‘Dream-Delivering Chilsung Cider’ will be available sequentially from the 13th at major nationwide marts such as Lotte Mart, E-Mart, and Homeplus.

A Lotte Chilsung Beverage official said, “Purchasing this product allows consumers to easily participate in the Gifted Scholarship Campaign, so we ask for much interest from consumers,” adding, “We will continue to support talented students through ongoing campaigns.”

This content was produced with the assistance of AI translation services.