Ildong Foodis Celebrates Surpassing 100 Billion KRW Annual Sales with Appreciation Event

[Asia Economy Reporter Lim Hye-seon] Ildong Foodis announced on the 10th that it will hold a thank-you event until the 23rd to celebrate the annual sales of 100 billion KRW for its protein supplement ‘Highmun Protein Balance’ (hereafter Highmun).

Launched in February 2020, Highmun achieved sales of 100 billion KRW last year based on its uniqueness as the only domestic protein supplement containing goat milk protein. This represents a 330% growth compared to the same period the previous year, with cumulative sales reaching 130 billion KRW and cumulative sales volume totaling 6 million cans since its launch.

Ildong Foodis has prepared customer benefits by opening special deal offers every day at 10 a.m., allowing customers to purchase Highmun’s representative popular products for 1,000 KRW. Through ‘Highmun Mall,’ Ildong Foodis’s health functional food shopping mall, customers can find different Highmun products, from protein supplements to health functional foods, at special prices every day. The offer is limited to 100 units per day.

Additionally, during the event period, customers who purchase Highmun products through Ildong Foodis’s official Naver Smart Store, Highmun Mall, or live broadcasts will be entered into a draw to win generous prizes such as massage chairs and department store gift certificates. In particular, the first 1,000 visitors to Highmun Mall every day from 10 a.m. will have the opportunity to purchase a trial kit consisting of four Highmun Protein Balance products (Original, Junior, Anybody, Beverage) for 100 KRW.

This content was produced with the assistance of AI translation services.