[Asia Economy Reporter Ji Yeon-jin] On the 5th, news spread that Lee Jae-myung, the Democratic Party presidential candidate, will announce a pledge to apply health insurance coverage for hair loss treatment drugs as early as this week, causing related stocks to surge simultaneously.


TS Trillion, well known for its hair loss shampoo, has been trading at 1,025 won as of 9:45 a.m., up 234 won (29.58%) compared to the previous day. Meta Labs, which operates in the fashion, beauty, and bio business, has also been trading at the upper limit price of 1,265 won (29.74%) since 10:11 a.m. today.


Meta Labs has focused on the manufacturing and sales of cosmeceutical cosmetics through mergers and acquisitions of cosmetics and bio companies since 2018, and its subsidiary Meta Care is engaged in scalp/hair care and related businesses.


This surge to the upper limit price is interpreted as a result of news that candidate Lee Jae-myung's "So-hwak-haeng (small but certain happiness) pledge" may include hair loss treatment drugs.



Choi Jong-yoon, a member of the National Assembly's Health and Welfare Committee from the Democratic Party, stated on Facebook the day before, "We will do our best with candidate Lee and the Democratic Party to guarantee So-hwak-haeng by reducing the drug cost burden for the ten million people suffering from hair loss," and revealed that candidate Lee is considering pledging to apply health insurance coverage for hair loss treatment drugs.


This content was produced with the assistance of AI translation services.

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