KB Capital Signs Exclusive Financial Partnership Agreement with 'Polestar'
Online Direct Vehicle Purchase Service Provided in Q1 This Year
First Case of Platform Linking Car Manufacturers and Financial Industry
[Asia Economy Reporter Ki Ha-young] KB Capital announced on the 4th that it has signed an exclusive financial partnership agreement with Polestar, Sweden's premium electric vehicle brand.
The two companies plan to provide differentiated services and benefits to customers using Polestar through an online direct platform, lease programs, installment financing programs, and certified used car remarketing programs.
In particular, by the first quarter of this year, they plan to offer an online direct vehicle purchase service that allows customers to complete the entire process from vehicle order to financial contract easily and seamlessly online. This is the first case of a linked platform built between an automaker and the financial industry. Polestar customers will be able to design financial products directly at the time of vehicle contract through the platform jointly developed by the two companies, enabling them to receive optimized customized financial services.
Hwang Su-nam, CEO of KB Capital, said, "We are pleased to participate as the exclusive financial company for the domestic launch of the premium electric vehicle brand Polestar," adding, "We will do our best to provide differentiated services to customers purchasing Polestar vehicles based on our automotive finance expertise."
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Meanwhile, Polestar is a premium electric vehicle brand independent from Volvo Cars. It held a media briefing on the 21st of last month and announced its entry into the domestic electric vehicle market.
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