Ssangyong Motor Leading Winter Camping "Rebuilding the SUV Legacy"
[Asia Economy Reporter Changhwan Lee] As camping and car camping have gained popularity due to COVID-19, SsangYong Motor's SUVs (Sport Utility Vehicles) have been shown to be highly popular.
According to SsangYong Motor on the 12th, the sales volume of SsangYong SUVs in the third quarter of this year reached 21,840 units, marking the highest sales for the quarter.
The representative popular model is 'The New Rexton Sports & Khan.'
The deck of The New Rexton Khan can comfortably accommodate bulky camping gear like tents, bicycles, and various leisure items, and users can choose specifications by model according to their purposes and needs.
This model boasts a capacity 24.8% larger (1,262ℓ, VDA standard) than the Sports model (1,011ℓ, VDA standard). The Dynamic 5-link suspension model can carry up to 500 kg, while the Power Leaf suspension model can carry up to 700 kg.
It also features robust safety for driving on frozen winter roads. The Smart Driving Package, which integrates the latest driving safety assistance systems, includes Emergency Brake Assist (AEB), Front Vehicle Start Warning (FVSW), Smart High Beam (SHB), Lane Departure Warning (LDW), and Forward Collision Warning (FCW), maximizing accident prevention safety and significantly reducing the driver's burden.
The All New Rexton Master is evaluated to satisfy various car camping travelers by offering optimized specifications for safety and driving convenience on winter roads.
It applies the top-tier advanced driving safety assistance system ‘Deep Control’ and the active driving safety assistance technology Intelligent Adaptive Cruise Control (IACC), maintaining a safe distance from the vehicle ahead and driving stably along the center of the lane on highways as well as regular roads, reducing driver burden and ensuring safety.
The 4Tronic (four-wheel drive) system, necessary for various winter road conditions such as snowy, rainy, and rough roads, provides stable driving even in the depths of winter.
For couples unfamiliar with winter camping, the Tivoli Upbeat, boasting a larger cargo capacity compared to its class, excellent driving performance, and safety, allows them to enjoy an emotionally rich winter car camping experience.
The cargo space of the Tivoli Upbeat expands when the second row is folded down, allowing it to be used for storing various leisure items or as a comfortable resting space. Removing the tray creates a larger space of up to 427ℓ for flexible use. By installing a simple car camping tent in the transformed trunk, users can reduce hassle and enjoy a private, emotional, and warm winter car camping experience.
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Meanwhile, SsangYong Motor emphasized that it has prepared various customer benefits for the winter camping season. According to the company, depending on the model, they offer free installation of advanced safety driving systems, special installment plans and zero-interest financing supporting up to 800,000 KRW depending on installment conditions, and purchase benefits for Korando and Tivoli & Air models that include discounts or Deep Control packages, providing various customized purchase benefits by model.
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