Lotte ON, Limited Live Sale of LG StanbyMe Amid 'Sold-Out Frenzy'

Live Broadcast of 'LG StanbyMe' at 1 PM on the 18th
Monthly events held since September launch... Sold out on the day of the event

[Asia Economy Reporter Yuri Kim] Lotte ON announced on the 17th that it will hold a live broadcast of the smart monitor 'LG StanbyMe' on the 18th.

Lotte ON stated, "On the 18th at 1 PM, LG StanbyMe will be sold at a final discounted price in the 980,000 KRW range on the 100LIVE channel within Lotte Department Store Mall on Lotte ON."

LG StanbyMe is a portable stand screen launched by LG Electronics targeting the MZ generation (Millennials + Generation Z). It can be used in desired spaces such as the living room, kitchen, and bedroom. Equipped with the same operating system as LG Smart TVs, it allows users to enjoy OTT services like Netflix and YouTube. The screen can be tilted left, right, up, and down, and rotated clockwise and counterclockwise. It also features a touch screen and up to 3 hours of wireless playback.

Lotte ON said, "Since its launch in September, monthly LG StanbyMe events have been held," adding, "It is popular, with all prepared stock selling out within a day of the event start." Hong Seongjun, MD of Department Store Electronics at Lotte ON, said, "LG StanbyMe has recently become a sold-out sensation whenever stock is secured, and it is being introduced through a live broadcast for the first time in the department store industry." He added, "Since it has shown explosive responses on Lotte ON so far, we expect positive reactions in this live broadcast as well. We will continue to discover trending products to provide customers with a differentiated shopping experience."

This content was produced with the assistance of AI translation services.