Innocean, Korea's Top Advertising Company Ranked No.1 for Two Consecutive Years

[Asia Economy Reporter Lim Chun-han] Innocean Worldwide announced on the 10th that it has been selected as the No. 1 advertising company in Korea for two consecutive years in the ‘2021 Most Notable Advertising Companies in Asia’ ranking published by the global advertising magazine Campaign Brief Asia.

Innocean scored a total of 1430 points, securing the top spot among Korean advertising companies for the second consecutive year following last year. In the overall Asia ranking, it rose from 9th place last year to 6th place this year, proving itself as a top-tier advertising company in the Asian region. Among the companies selected in the top 10, Innocean is the only Korean company.

Campaign Brief Asia is an advertising specialized media founded in Australia in 1987, with a broad readership across Australia, Asia, New Zealand, the United States, and the United Kingdom. The ranking of the most notable advertising companies in Asia, which started in 1995, scores companies differentially based on their recent major award achievements and the prestige and types of awards, including the three major international advertising festivals: Cannes Lions, New York Festivals, and Clio Awards.

Innocean received high scores by achieving excellent results at major overseas advertising festivals, including the three major international advertising festivals: winning two awards at Cannes Lions with Printed by Parkinson, five awards at New York Festivals with Little Big Emotion and Air Padding, and five awards at Clio Awards with Clean Up Mekong.

Kim Jung-ah, Innocean’s Chief Creative Officer (CCO), ranked first for two consecutive years as the most notable advertising company creative director. She also ranked 6th overall in Asia, recognized as a top global creative director. Innocean creators Moon Na-ri and Yang Do-yu were jointly selected as the most notable creators in Korea this year.

Lee Yong-woo, CEO of Innocean, said, “We are very pleased that our unique and innovative creativity, which has won numerous awards at international advertising festivals, has led to being the No. 1 advertising company in Korea for two consecutive years. We will continue to provide differentiated marketing solutions to various domestic and international advertisers and further solidify our position as a global communication company.”

This content was produced with the assistance of AI translation services.