The Born Korea Paikdabang Launches 'Hotteok Series 3 Types'

[Asia Economy Reporter Moon Hyewon] The Born Korea brand Paik’s Coffee announced on the 5th that it will launch three new menu items (Hotteok Latte, Hotteok Paik’s Chino, Hotteok Ice Cream) that reinterpret Hotteok, a representative winter snack.

The new menu was developed with inspiration from Hotteok, a popular snack that comes to mind in cold weather. It features a savory blend of 12-grain misutgaru with subtly fragrant cinnamon-infused black sugar, evoking the taste of Hotteok while not being overly sweet, making it enjoyable for everyone without any burden.

The Hotteok Latte blends 12-grain misutgaru and black sugar with milk, offering a smooth and savory flavor.

The Hotteok Paik’s Chino is a blended menu of 12-grain misutgaru, black sugar, and milk with cool ice, available in two types: ‘Basic,’ the standard drink, and ‘Soft,’ topped with ice cream.

Both the Hotteok Latte and Hotteok Paik’s Chino are garnished with black sugar drizzle and toppings of sunflower seeds, peanuts, and almonds on top, enhancing their appetizing appearance and adding a delightful chewiness and nuttiness.

The Hotteok Ice Cream features soft ice cream mixed with 12-grain misutgaru and sweet black sugar, generously topped with nuts such as sunflower seeds, peanuts, and almonds, allowing customers to enjoy the taste and texture reminiscent of seed Hotteok simultaneously.

The three new menu items are available at Paik’s Coffee locations nationwide, except for some stores.

This content was produced with the assistance of AI translation services.