Woowa Brothers, Presidential Citation for 'Mutual Growth Contribution'

Ministry of SMEs and Startups - Win the Top Group Award at the Commemorative Ceremony Hosted by the Win-Win Growth Committee
Growing Together with Participants in the Delivery Ecosystem in the Contactless Era

Woowa Brothers CEO Kim Beom-jun (right) is receiving the Presidential Commendation for Win-Win Growth from Minister Kwon Chil-seung of the Ministry of SMEs and Startups at the '2021 Win-Win Growth Week Ceremony' held on the 3rd at the Korea Federation of SMEs in Yeongdeungpo-gu, Seoul.

[Asia Economy Reporter Kim Cheol-hyun] Woowa Brothers, the operator of Baedal Minjok (CEO Kim Beom-jun), announced on the 3rd that it received the Presidential Citation, the highest award in the group category, at the '2021 Win-Win Growth Week Ceremony' hosted by the Ministry of SMEs and Startups (Minister Kwon Chil-seung) and the Win-Win Growth Committee (Chairman Kwon Ki-hong). This award is given to organizations that have enhanced corporate competitiveness and contributed to national economic development through mutual growth cooperation.

Woowa Brothers was recognized for innovating the delivery industry using IT technology and growing together with various stakeholders, from small restaurant business owners to riders and socially vulnerable groups. Baemin Academy, operated by Woowa Brothers, is widely known as a 'business school' among small restaurant owners. Since 2014, it has provided various free educational programs to anyone wishing to learn restaurant business know-how, and after the spread of COVID-19, it has offered about 250 online courses. As of June, the cumulative number of graduates surpassed 100,000.

Woowa Brothers has also worked hard to open sales channels not only for small restaurant owners but also for local small businesses. 'Jeon-guk Byeolmi,' newly launched in October last year, is a service that delivers fresh and delicious local food to consumers nationwide. By introducing distinctive local restaurants and regional specialties from across the country, it supported online sales channels for local small businesses and contributed to profit generation.

Efforts were also made to achieve mutual growth with riders, who are important partners in the delivery business. Since 2015, systematic safe driving education has been provided to ensure riders can deliver safely. A Woowa Rider Care Fund worth 2 billion KRW was also established to promote a healthy working environment for riders. Emergency medical expenses and living costs are supported for riders who suffer traffic accidents during food delivery, and as of August, a total of 67 riders have received 380 million KRW in support.

Kim Beom-jun, CEO of Woowa Brothers, said, "We will continue to do our best to contribute to our society and customers' lives by growing together not only with small restaurant owners and riders but also with socially vulnerable groups."

This content was produced with the assistance of AI translation services.