Overmount Hair Salon Targets Customers with Private Spaces... Expands to 2nd Branch

[Asia Economy Reporter Yoo Hyun-seok] Hair salon Overmount announced on the 1st that it has expanded by adding a Hongdae branch in the second half of this year, in addition to its Mangwon main store.

The newly opened Overmount Hongdae branch in August was remodeled from a two-story detached house. Despite being near a university area, it is quiet. This is because a garden unfolds at the entrance, isolating it from the outside. As a result, the interior is not easily visible from outside. Additionally, there is a water wall with flowing water, giving a feeling as if you are in a gallery.

Overmount has been operating a private salon with a detached house concept even before social distancing measures were implemented. The newly opened Hongdae branch has spaces for treatments on both the first and second floors. It especially emphasizes privacy. The spacing between seats is wider than other hair salons to prevent customers from bumping into each other during treatments. Customers can receive treatments comfortably and spaciously on single-person sofas.

In particular, high-end coffee machines and grinders used in premium cafes are installed, decorating one side of the store like a cafe. Along with this, a variety of menu items have been prepared. When social distancing levels are eased, various beverage services will be provided.

A total of four hair designers work at Overmount Hongdae branch. Among them, Director Jung Woo-min has accumulated experience at various places including hair salons in Cheongdam-dong and is active as the representative hair designer of Overmount. He has participated in dramas such as "I'm Not a Robot," "Defendant," and "Cardiothoracic Surgery," as well as shows like "Produce 101," "Golden Tambourine," China's Hunan Satellite TV, Tencent's "Chuang 101 Survival Program," and "Seoul Fashion Week."

Director Jung Woo-min also provides personal color consultations that suit skin tones, customized perm styles tailored to head shapes, and upstyles. Additionally, if reserved in advance, a makeup artist from Cheongdam-dong visits for makeup services. Jung Woo-min stated, "I will share useful tips so that customers can style their hair comfortably and stylishly not only when leaving the salon but also at home," adding, "I will always do my best to create trendy styles."

Meanwhile, Overmount Hongdae branch is currently holding an opening event offering discounts of up to 40%.

This content was produced with the assistance of AI translation services.