Seven Eleven Relaunches Seven App... "Enhancing Customer Benefits and Convenience"
Seven Eleven has completely revamped its mobile application, 'Seven App,' significantly enhancing customer benefits and shopping convenience for its grand reopening.
View original image[Asia Economy Reporter Lim Chun-han] Seven Eleven announced on the 1st that it has completely revamped its mobile application (app) 'Seven App', significantly enhancing customer benefits and shopping convenience for a grand reopening.
The Neighborhood Product Finder chatbot service provides real-time product inventory by store. The products available for inventory inquiry include about 50 frequently sought items such as over-the-counter medicines, wine, new products, and popular items.
A feature to store promotional products has also been added. After purchasing promotional items like 1+1 or 2+1 deals, customers can save the extra products as mobile coupons and redeem them anytime they want. These can be exchanged at any convenience store nationwide.
A delivery service function has been introduced as well. When ordering delivery of 15,000 KRW or more through the Seven App, customers will receive free delivery until the end of the year. By the end of the year, parcel acceptance and last order services will also be available through the company's mobile app, with these functions planned to be added.
To commemorate this revamp, new Seven App sign-ups will receive a 2,000 KRW mobile gift certificate, with an additional 1,000 KRW given when a referrer is entered. Additionally, new customers will be given a free one-month subscription to Seven Meal, and a roulette event with a 100% winning chance will be held.
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A Seven Eleven representative said, "This revamp focused on enhancing convenience and benefits for consumers to provide a more user-friendly shopping environment from the customer's perspective," adding, "We will secure loyal customers from the MZ generation (Millennials + Generation Z) by offering various benefits and differentiated services, and strengthen an integrated service network linking online and offline."
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