Binggrae 'The Danbaek', Launches 2 New Products: 'Powder Choco' and 'Grain'

[Asia Economy Reporter Seungjin Lee] Binggrae announced on the 27th that it will launch two new products of 'The:Protein,' ‘The:Protein Powder Choco’ and ‘Grain’.

The ‘The:Protein Powder 2 types’ are pouch-type protein powders that can be easily shaken and consumed with just water, without the need for a separate tumbler container. They contain 20g of complete protein including 9 essential amino acids that must be ingested through food. Featuring The:Protein’s mixed protein composition, they help amino acids broken down from protein to be steadily absorbed into the body over a long period. Both sugar and fat are less than 1g, and the calories are low (Choco 105 kcal, Grain 110 kcal), allowing for light and 부담없이 consumption.

‘The:Protein’ is a protein-specialized brand launched in May by Binggrae’s health-oriented brand ‘Binggrae Health tft’ through systematic product design. The first product released under The:Protein brand, ‘The:Protein Drink Choco,’ surpassed 3 million units sold in about 5 months since its launch. This means that ‘The:Protein Drink Choco’ was sold at a rate of about one unit every 5 seconds after its release. According to Binggrae’s own consumer monitoring results, the product received high ratings for taste and continues to receive enthusiastic responses from consumers.

On the online mall of Binggrae’s health-oriented brand ‘Binggrae Health tft,’ you can always find ‘The:Protein’ as well as the women’s health specialized brand ‘VivaCity’ and the men’s health specialized brand ‘ManoPlan’ at discounted prices.

This content was produced with the assistance of AI translation services.